Official Blog

Happy first day of Autumn! Can you believe it’s here already?

I’m pretty excited to let you know that I will be attending the Online Marketing World ‘08 conference next week in San Francisco, (Oct. 1-3). For those of you that aren’t familiar with the event, here is a blurb from their site:

“The constantly changing face of the Internet presents the foremost marketing challenge and opportunity for today’s business marketers.

Online Market World is the premier event for online sellers and marketers dedicated to taking their businesses to the next level. For companies that market and sell on the web, Online Market World 2008 brings together the best innovative minds in the industry, to help people learn how to market products better; how to exploit the growing list of online markets (such as Amazon, Google, Yahoo!, MSN, Facebook, Shopping.com, etc.) while implementing successful multi-channel sales and service strategies.”

For the daily program preview, please visit the link below:

Online Marketing World ‘08 Schedule Preview

I’d love to meet up with you there! If you are planning on being in attendance, please bounce me back an email and let me know!

One more thing, fourth quarter officially starts next week! Are all your ‘ducks’ in a row? In advance of what some retail experts are saying may be a tough holiday season, allowing for a depth and breadth of availability for your products just makes sense! Smarter can definitely help you achieve that extra ‘shelve’ online! And don’t forget that I am still offering our $50 in bonus clicks to new accounts that sign-up before end-of-day on the 30th!

E -me if you’ll be at Online Marketing World!

Ps/

BTW – Let me know if you are planning on taking in the My Bloody Valentine show in San Francisco on the 30th, - I’m sorely tempted, even with the $47 price tag (!):

MBV Sept 30th, San Francisco Design Center

I’m hoping all is well with you and that if you were at Ad: Tech last week that you are fully recovered! One thing I will say that besides a very busy, well-attended event, the weather last week in San Francisco was beautiful!

Something that has been catching my eye lately, (along with yours I’m sure!), have been all the “green” initiatives that are cropping up in retail! Just look at the recent articles about companies launching green or eco-friendly initiatives!

Toys R Us:
http://www.instoremarketer.org/article/toys-r-us-promotes-good-green-fun/40529

Banana Republic:
http://www.instoremarketer.org/article/toys-r-us-promotes-good-green-fun/40529

Office Depot:
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=80232

Here’s my question to you! If Smarter were to add a field in our data-feed for you to “check” signifying a product that can be categorized as “eco-friendly”, would you be interested in that? This would allow us to offer a variety of “green” sorts for our shoppers on Smarter – with your products included!

Please email me with any questions! I look forward to hearing from you!