Official Blog » 2008 » June

Here is a link to something you don’t see every day! 5 tips for performing better on Google’s search return results! From an employee of Google, Matt Cuts!

Click here for 5 Google Performance Tips

The article contained in the link above comes to your courtesy of USA Today. But for those that want a quick overview, here’s the gist of what Matt talks about:

1. Spotlight your search term on the page!
2. Fill in your “tags”!
3. Get other sites to “link” back to you!
4. Create a blog and post often!
5. Register for free tools!
6. List your products with a high-performing comparison shopping site like Smarter.com to help deliver even more traffic to your site! (oh wait, that’s my additional suggestion : )

Hope you find the article informative and helpful!

It was great to meet so many new people at Internet Retailer! The roof-top Cubs game wasn’t bad either ; )

But seriously, if you haven’t been to Internet Retailer yet, I highly recommend that you plan on attending next year. (I think it will be held in Boston). To my observation, there was a noticeable difference between this year and last year’s show. It seemed that there were more people, more excitement and the tradeshow area seemed much larger with more companies displaying informative approaches to help your online business succeed! For those of you who attended, what did you think?

As always, please let me know if I can answer any questions for you regarding Smarter.com and how we can put our significant muscle (over 24 million visitors each month) to work for your online store!

Have you seen the recent reporting on last year’s Internet Advertising revenues? Check out more about that $21 Billion dollar figure here:

Full Marketing Charts article!

What does this mean to you I can hear you asking? Well, the main thing this report should point out is that your competitors are advertising online like crazy! SO – you should be too!

Smarter would love to be part of the arsenal that makes up your online marketing efforts! Smarter.com is a great way to increase exposure and shelf space for your ecommerce store and the products you offer! Bounce me at my email given here, or better yet, visit me at the Smarter.com booth next week at Internet Retailer in Chicago and I will be happy to answer any questions you may have and help you begin your account with us!

Please see the link for Internet Retailer ’08 below! IR is finally here, next week, June 9th – 12th! Smarter.com will be displaying at booth #1014, so I want to invite you to stop by and say hello! My booth schedule will be 2 to 7pm on Tues, the 9th and 9 to 1pm on Wed, the 10th.

http://www.internetretailer.com/IRCE2008

I hope to see everyone there!